Kässbohrer has gone online with its new spare parts Web shop and a new service portal. PistenBully customers can purchase their original PistenBully spare parts even quicker via the new Internet Web shop. With its new service site, Kässbohrer provides a comprehensive online support center with accurate, up-to-date and tailored information.
The easiest way to an original spare part for your PistenBully.
"PistenBully spare parts service has always been fast“, says Christof Heim, the head of spare parts sales, "but the days of the good old spare parts CD ROM were simply numbered". A market survey had revealed that the customers demanded an up-to-date offer, which is only possible via Internet.
The advantages of the PistenBully spare parts Web shop in a nutshell:
- vehicle-specific parts definition
- comprehensive quick search
- references and assembly tips specific to the item
- up-to-date documentation
- archiving of orders
Customers demand up-to-date information and support
A modern and attractive design, a clear information structure, and the availability of comprehensive, electronic customer services – those were the goals that Kässbohrer had set itself when designing and developing the new PistenBully service portal. “The service portal was developed based on feedback from customers who called for an electronic contact point for background information and answers to their technical queries”, comments Albert Arbogast, regional manager of technical customer services. “This central portal offers customers a simple and quick access to product and service information, provides current support offers, and plenty of tips and tricks all around PistenBully care and maintenance that help you save costs. Right on the start page the customer sees the TOP 10 most recent entries. The convenient full-text search leads you quickly to the suitable match. In addition, you can select according to vehicle identification number and component.”
The PistenBully service portal in a nutshell:
- central access to product and service information
- current support offers
- 24-hour access on 365 days a year
- quickest possible availability
- PDF files as download
- direct and efficient communication
Fast and direct, round the clock.
Besides technological innovations, proximity to the customer is one of the most important factors of success of PistenBully. “Nowadays, proximity to the customers does not only mean fostering a close personal customer relationship,” says Albert Arbogast, “ it also means implementing efficiently modern communication which brings us closer to the customer even faster. We had many intense discussions with our customers in the past months, and found that not only the young generation appreciate professional online platforms as real work support.” The high hit rates on the two new PistenBully online portals prove Arbogast’s point. Both offers are a perfect supplement to the existing customer information and communication, and are already now much more frequently used than expected.
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